
Changelog Marketing for Founders: One Entry, Four Channels
Changelog marketing without a changelog tool: how a solo founder turns one shipped update into an entry, an email, a social post and a build-in-public update.
9 min read
LinkedIn, Reddit, building in public, newsletters, demo videos and landing page copy that turns readers into signups.
15 guides

Changelog marketing without a changelog tool: how a solo founder turns one shipped update into an entry, an email, a social post and a build-in-public update.
9 min read

How to write a launch tweet that a stranger understands in one line: four structures, eight before-and-after rewrites with reasons, and a first-line bank to steal from.
9 min read

Solo founder marketing burnout is a design flaw, not a character flaw. Run the worst-week test, cut to one channel, and restart cleanly after you have stopped.
10 min read

Ship daily without announcing daily: a minimum shippable unit, a four-line update template, a worked week with two boring days, and what to post on empty ones.
10 min read

Makerlog is gone. Checked September 2026: makerlog.io is dead and getmakerlog.com redirects to an unrelated blog. What streak building meant there, and where to keep a shipping streak now.
9 min read

A shipping streak measures consistency, not progress. What the Makerlog streak got right, what a streak quietly costs, and a worksheet to design one that survives a bad week.
11 min read

The 90-second demo video a solo founder can script, record, and ship in one afternoon: a fill-in beat sheet with timestamps, the magic-moment rule, and where it converts.
11 min read

The LinkedIn playbook for founders who hate posting: honest triage on whether to bother, a 10-minute profile rewrite, three post shapes, and a cringe translator.
11 min read

What a wire release actually buys an unknown startup, the three narrow cases where one earns its cost, and the cheaper stack that gets you covered instead.
11 min read

A stage-gated path from zero to 1,000 newsletter subscribers for founders: what to do at each threshold, what to ignore until later, and the metric that matters.
12 min read

SaaS landing page copy with no traffic to test on: the five-second test, five headline formulas, objections in order, and three annotated before-and-after teardowns.
11 min read

Marketing on Reddit without getting banned isn't a trick — it's being a redditor first. A subreddit-by-subreddit playbook, the 90/10 rule, and why good comments now feed AI answers.
10 min read
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